2018-19 University Catalog 
    
    Apr 18, 2024  
2018-19 University Catalog [ARCHIVED CATALOG]

COM 256 - Public Relations


(F)
Lecture Hours: 3
Lab Hours: 0
Credit Hours: 3

Introduces history and practice of public relations; emphasizes practical accomplishment of public relations campaigns. Topics: internal/external audiences, brochures, press releases, internal documents, pitches, issue management, and project design, execution. Service learning course.

Prerequisite: WRI 122