2022-23 University Catalog 
    
    Mar 28, 2024  
2022-23 University Catalog [ARCHIVED CATALOG]

BUS 314 - Entrepreneurship I


Lecture Hours: 3
Lab Hours: 0
Credit Hours: 3

Start-up concepts and models. Identification and assessment of the critical factors that lead to a successful start-up. Focus on small business idea generation and the analysis of market opportunities in B2C and B2B markets. Conduct a market and financial feasibility study.